HPWorld 98 & ERP 98 Proceedings

Engage Technologies Web Site Management and Analysis Tools

Daniel Jaye


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Table of Contents

Engage Technologies Web Site Management and Analysis Tools

The Opportunity

Business Goals

Business Goals

Business Goals

Challenges & Design Issues

Identifying Visitors

Privacy

Collecting Data

Registration & Behavioral Profiling

Data Preparation

Accessing Decision Support

Accessing User Profiles

Platform Architecture

Scalability

Act and Interact

Conclusion

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